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Session: 2022/23

Last modified: 22/04/2021 11:59:24

Title of Module: International Business Managment

Code: BUSN11053 SCQF Level: 11
(Scottish Credit and Qualifications Framework)
Credit Points: 20 ECTS: 10
(European Credit Transfer Scheme)
School:School of Business & Creative Industries
Module Co-ordinator:Daniel  Perry

Summary of Module

The focus of this module is on International Business Management. The module will first examine the current patterns and trends, which are of key concern to business managers involved in Multi-National Enterprises (MNEs). Analysis of various approaches to motivation and leadership will be undertaken. Under the theme of globalisation, the significance of both national and organisational culture will be analysed in terms of their importance for international business dealings, through the work of cultural theorists such as Hofstede and Trompenaars. This will include the increasing influence of Eastern philosophical traditions as they impact, for example on the Chinese concept of relationship building (Guanxi) in the context of business dealings.


The module will then investigate via systematic approach to understanding organisations, and as the organisational environment is increasingly global, the focus will be on firms that operate internationally. Given the increasing use of international suppliers, manufacturers, service providers and distributors the module will consider the issues raised in the global nature of value chains. This will lead to a need for, and methods of, integration among the various organisational functions such as Marketing, Operations and HRM. The module will consider the internationalisation process, as well as international business theory and practice.  Specific emphasis will be place on the social environmnets, ethical environments, as well as the environment, in addition to the many other strategic issues with which MNEs must contend.


Module Delivery Method
Face-To-FaceBlendedFully OnlineHybridCHybridOWork-based Learning
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Term used to describe the traditional classroom environment where the students and the lecturer meet synchronously in the same room for the whole provision.

A mode of delivery of a module or a programme that involves online and face-to-face delivery of learning, teaching and assessment activities, student support and feedback. A programme may be considered “blended” if it includes a combination of face-to-face, online and blended modules. If an online programme has any compulsory face-to-face and campus elements it must be described as blended with clearly articulated delivery information to manage student expectations

Fully Online
Instruction that is solely delivered by web-based or internet-based technologies. This term is used to describe the previously used terms distance learning and e learning.

Online with mandatory face-to-face learning on Campus

Online with optional face-to-face learning on Campus

Work-based Learning
Learning activities where the main location for the learning experience is in the workplace.

Campus(es) for Module Delivery
The module will normally be offered on the following campuses / or by Distance/Online Learning: (Provided viable student numbers permit)
Paisley:Ayr:Dumfries:Lanarkshire:London:Distance/Online Learning:Other:




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Term(s) for Module Delivery
(Provided viable student numbers permit).
Term 1check markTerm 2check markTerm 3


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Learning Outcomes: (maximum of 5 statements)

On successful completion of this module the student will be able to:

L1. Critically assess the impact of national and organisational culture for global business transactions;

L2. Analyse the barriers to trade and market entry methods, and the impact on these of operating in an international context.

L3. Critically assess the roles of the different business functions of an MNE

L4. Analyse international business theory and practice

Employability Skills and Personal Development Planning (PDP) Skills
SCQF Headings During completion of this module, there will be an opportunity to achieve core skills in:
Knowledge and Understanding (K and U) SCQF Level 11.

During completion of this module there will be the opportunity to achieve core skills in knowledge of the main subject areas including their features, boundaries terminology and conventions; and critical awareness of current issue in the subject area.

Practice: Applied Knowledge and Understanding SCQF Level 11.

The application of a range of standard and specialised research or equivalent instruments and techniques of enquiry; and demonstrate originality or creativity in the application of knowledge and understanding.

Generic Cognitive skills SCQF Level 11.

The application of critical analysis, evaluation and synthesis to issues which are informed by developments at the forefront of a subject area; and critically review, consolidate and extend knowledge and thinking in the subject area

Communication, ICT and Numeracy Skills SCQF Level 11.

The ability to communicate and discuss complex issues with peers and members of staff.

Autonomy, Accountability and Working with others SCQF Level 11.

The exercise of autonomy and initiative in critical academic discussions; and practice in ways that draw on critical reflection on own and others’ roles and responsibilities.

Pre-requisites: Before undertaking this module the student should have undertaken the following:
Module Code:
Module Title:
Co-requisitesModule Code:
Module Title:

* Indicates that module descriptor is not published.

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Learning and Teaching
This module provides students with the opportunity to develop critical awareness and understanding of major issues to do with international business dealings. Students will be expected to develop their skills of reading and synthesising complex academic texts whilst relating these to real life case study situations. Students will work creatively in groups with their peers as well as producing individual pieces of analytical work. The module content reflects the cross-cultural issues prevalent in modern business transactions, and the need for student awareness of these will be reflected in the running of the module.
Learning Activities
During completion of this module, the learning activities undertaken to achieve the module learning outcomes are stated below:
Student Learning Hours
(Normally totalling 200 hours):
(Note: Learning hours include both contact hours and hours spent on other learning activities)
Laboratory/Practical Demonstration/Workshop24
Tutorial/Synchronous Support Activity12
Independent Study164
200 Hours Total

**Indicative Resources: (eg. Core text, journals, internet access)

The following materials form essential underpinning for the module content and ultimately for the learning outcomes:

International Business, Wall S. et al; Fourth edition, Prentice Hall, 2015

International Business: themes and issues in the modern global economy, Johnson D. and Turner C.; second edition, Routledge, 2010;

Organizational Behaviour, Huczynski A. and Buchanan D. eighth edition, Prentice Hall, 2013;

Work and Organisational Behaviour, Bratton J. et al; second edition, Palgrave, 2010;

Asian Management Systems, Chen M. second edition, Thomson, 2004;

International Management, Ahlstrom D. and Bruton G., South-Western Cengage learning, 2010.

Operations Management: an international perspective, Barnes D., Thomson, 2008

Students will have access to UWS library facilities so that core texts will be supplemented by case studies, academic journal articles and bespoke on-line resources

(**N.B. Although reading lists should include current publications, students are advised (particularly for material marked with an asterisk*) to wait until the start of session for confirmation of the most up-to-date material)

Engagement Requirements

In line with the Academic Engagement Procedure, Students are defined as academically engaged if they are regularly engaged with timetabled teaching sessions, course-related learning resources including those in the Library and on the relevant learning platform, and complete assessments and submit these on time. Please refer to the Academic Engagement Procedure at the following link: Academic engagement procedure

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Supplemental Information

Programme BoardManagement, Organisations & People
Assessment Results (Pass/Fail) No
Subject PanelManagement, Organisations & People
ModeratorTom Keegan
External ExaminerAnna Wos
Accreditation Details
Version Number


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Assessment: (also refer to Assessment Outcomes Grids below)
Portfolio of written work 100%
(N.B. (i) Assessment Outcomes Grids for the module (one for each component) can be found below which clearly demonstrate how the learning outcomes of the module will be assessed.
(ii) An indicative schedule listing approximate times within the academic calendar when assessment is likely to feature will be provided within the Student Handbook.)

Assessment Outcome Grids (Footnote A.)

Component 1
Assessment Type (Footnote B.) Learning Outcome (1) Learning Outcome (2) Learning Outcome (3) Learning Outcome (4) Weighting (%) of Assessment ElementTimetabled Contact Hours
Portfolio of written workcheck markcheck markcheck markcheck mark1000
Combined Total For All Components100% 0 hours

A. Referred to within Assessment Section above
B. Identified in the Learning Outcome Section above

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  1. More than one assessment method can be used to assess individual learning outcomes.
  2. Schools are responsible for determining student contact hours. Please refer to University Policy on contact hours (extract contained within section 10 of the Module Descriptor guidance note).
    This will normally be variable across Schools, dependent on Programmes &/or Professional requirements.

Equality and Diversity
In accordance with the University’s Single Equality Scheme every effort will be made to accommodate any equality and diversity issues brought to the attention of the School. The learning activities in this module include a spoken presentation for which appropriate support can be provided as required.
UWS Equality and Diversity Policy
(N.B. Every effort will be made by the University to accommodate any equality and diversity issues brought to the attention of the School)

2014 University of the West of Scotland

University of the West of Scotland is a Registered Scottish Charity.

Charity number SC002520.