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Session: 2022/23

Last modified: 02/03/2020 09:02:25

Title of Module: Strategic Business Project

Code: BUSN11076 SCQF Level: 11
(Scottish Credit and Qualifications Framework)
Credit Points: 60 ECTS: 30
(European Credit Transfer Scheme)
School:School of Business & Creative Industries
Module Co-ordinator:Mr Nondas  Pitticas

Summary of Module

This module is designed to develop the research skills, knowledge and confidence in designing, developing, compiling and delivering strategic business projects. The student will investigate and produce recommendations in a practical business project.

In the second trimester of attendance, students will participate in a series of workshops which will equip them with knowledge and understanding of a range of business research methods and techniques.  These workshops run in parallel with the last group of modules at the PgD level.  At the end of the workshops, there will normally be an opportunity to present an indicative project proposal to both peer and cademic staff, who will help in developing a coherent strategic business project. 

In the next trimester students will undertake the data collection and write up their the dissertation.  The learning sets will continue to provide support and encouragement as well as providing a forum for sharing information and skills. During this dissertation-writing stage, students can expect to normally have 43 hours of direct and indirect support on an individual basis with the appointed Supervisor.

The submitted dissertation should be approximately 10,000 - 12,000 words (excluding appendices). Submission is via a specific Turnitin hyperlink created by the Module Coordinator, unless a hard copy is specifically requested.

Module Delivery Method
Face-To-FaceBlendedFully OnlineHybridCHybridOWork-based Learning
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Term used to describe the traditional classroom environment where the students and the lecturer meet synchronously in the same room for the whole provision.

A mode of delivery of a module or a programme that involves online and face-to-face delivery of learning, teaching and assessment activities, student support and feedback. A programme may be considered “blended” if it includes a combination of face-to-face, online and blended modules. If an online programme has any compulsory face-to-face and campus elements it must be described as blended with clearly articulated delivery information to manage student expectations

Fully Online
Instruction that is solely delivered by web-based or internet-based technologies. This term is used to describe the previously used terms distance learning and e learning.

Online with mandatory face-to-face learning on Campus

Online with optional face-to-face learning on Campus

Work-based Learning
Learning activities where the main location for the learning experience is in the workplace.

Campus(es) for Module Delivery
The module will normally be offered on the following campuses / or by Distance/Online Learning: (Provided viable student numbers permit)
Paisley:Ayr:Dumfries:Lanarkshire:London:Distance/Online Learning:Other:
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Term(s) for Module Delivery
(Provided viable student numbers permit).
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Learning Outcomes: (maximum of 5 statements)

On successful completion of this module the student will be able to:

L1. Critically evaluate research approaches and methods in the context of business and management

L2. Critically evaluate the rigour and validity of published research and scholarship and identify areas for further investigation

L3. Gather relevant data, apply appropriate data analysis techniques and present the findings of the analysis in a clear and professional manner

L4. Plan and design an MBA dissertation in a relevant business area

L5. Demonstrate a high level of competence in undertaking and producing a strategic business project in a clear, logical and professional manner

Employability Skills and Personal Development Planning (PDP) Skills
SCQF Headings During completion of this module, there will be an opportunity to achieve core skills in:
Knowledge and Understanding (K and U) SCQF Level 11.

Demonstrating an extensive, detailing and critical knowledge of the literature relevant to the chosen topic.
Critical understanding of a range of specialised theories, principles and concepts relevant to the chosen topic.
Displaying an awareness of current issues relevant to the topic and related areas

Practice: Applied Knowledge and Understanding SCQF Level 11.

Applying a significant range of skills, techniques and practices associated with the relevant subject area
Critically evaluating research and a variety of types of information and evidence
Applying an appropriate research strategy to the selection and distillation of relevant information from a wide range of sources and a large body of knowledge
Analysing, evaluating and interpreting evidence and theory underpinning both general management practice and the relevant subject area of the project

Generic Cognitive skills SCQF Level 11.

Demonstrating the ability to recognise problems in the workplace and identifying suitable means to respond to and manage them effectively
More specifically, using appropriate research and consultancy methods and techniques of enquiry to investigate a practical issue/problem
Critically reviewing, consolidating and extending knowledge, skills, practices and thinking in the discipline

Communication, ICT and Numeracy Skills SCQF Level 11.

Further developing academic writing skills, including appropriate acknowledgement and referencing sources
Using appropriate software to support and enhance analysis and presentation of quantitative and qualitative information
Communicating with a range of audiences and adapting the communication to the context and purpose

Autonomy, Accountability and Working with others SCQF Level 11.

Demonstrating effective consultancy and project management skills
Interact with supervisor in an effective manner
Demonstrating ability to self-manage time and resources
Working in ways that are reflective, self-critical and based on research/evidence

Pre-requisites: Before undertaking this module the student should have undertaken the following:
Module Code:
Module Title:
Co-requisitesModule Code:
Module Title:

* Indicates that module descriptor is not published.

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Learning and Teaching
Learning Activities
During completion of this module, the learning activities undertaken to achieve the module learning outcomes are stated below:
Student Learning Hours
(Normally totalling 200 hours):
(Note: Learning hours include both contact hours and hours spent on other learning activities)
Lecture/Core Content Delivery15
Tutorial/Synchronous Support Activity30
Asynchronous Class Activity15
Independent Study540
600 Hours Total

**Indicative Resources: (eg. Core text, journals, internet access)

The following materials form essential underpinning for the module content and ultimately for the learning outcomes:

Jankowicz. A. D., (2005) Business Research Projects. (4th ed). Thomson. London

Wilson, A. (2010) Essentials of Business Research. Sage. London

MBAOW materials

David E Gray (2017), Doing research in the real world (4th ed), Sage Publications Ltd, London

(**N.B. Although reading lists should include current publications, students are advised (particularly for material marked with an asterisk*) to wait until the start of session for confirmation of the most up-to-date material)

Engagement Requirements

In line with the Academic Engagement Procedure, Students are defined as academically engaged if they are regularly engaged with timetabled teaching sessions, course-related learning resources including those in the Library and on the relevant learning platform, and complete assessments and submit these on time. Please refer to the Academic Engagement Procedure at the following link: Academic engagement procedure

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Supplemental Information

Programme BoardManagement, Organisations & People
Assessment Results (Pass/Fail) No
Subject PanelManagement, Organisations & People
ModeratorDr Tom Keegan
External ExaminerDr Seng Kok, University of Liverpool
Accreditation Details
Version Number


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Assessment: (also refer to Assessment Outcomes Grids below)
Dissertation 100%
(N.B. (i) Assessment Outcomes Grids for the module (one for each component) can be found below which clearly demonstrate how the learning outcomes of the module will be assessed.
(ii) An indicative schedule listing approximate times within the academic calendar when assessment is likely to feature will be provided within the Student Handbook.)

Assessment Outcome Grids (Footnote A.)

Component 1
Assessment Type (Footnote B.) Learning Outcome (1) Learning Outcome (2) Learning Outcome (3) Learning Outcome (4) Learning Outcome (5) Weighting (%) of Assessment ElementTimetabled Contact Hours
Dissertation/ Project report/ Thesischeck markcheck markcheck markcheck markcheck mark10060
Combined Total For All Components100% 60 hours

A. Referred to within Assessment Section above
B. Identified in the Learning Outcome Section above

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  1. More than one assessment method can be used to assess individual learning outcomes.
  2. Schools are responsible for determining student contact hours. Please refer to University Policy on contact hours (extract contained within section 10 of the Module Descriptor guidance note).
    This will normally be variable across Schools, dependent on Programmes &/or Professional requirements.

Equality and Diversity
This module is appropriate for all students irrespective of ethnic status, disability, age, gender, religious and sexual orientation. Facilities and resources for special needs students through University provision are available and flexible to students' needs.
UWS Equality and Diversity Policy
(N.B. Every effort will be made by the University to accommodate any equality and diversity issues brought to the attention of the School)

2014 University of the West of Scotland

University of the West of Scotland is a Registered Scottish Charity.

Charity number SC002520.