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Session: 2022/23
Last modified: 20/12/2021 12:36:17
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Title of Module: Honours Project |
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Code: MARK10017 |
SCQF Level: 10
(Scottish Credit and Qualifications Framework) |
Credit Points: 40 |
ECTS: 20
(European Credit Transfer Scheme) |
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| School: | School of Business & Creative Industries |
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| Module Co-ordinator: | Karina
McGowan |
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| Summary of Module |
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This Honours Project module will enable you to apply your knowledge and understanding of research or work-based project methodology. Essentially, students will be expected to individually plan, manage, conduct and write up either an independent dissertation or consultancy-based project. You will be supported in this process by an academic supervisor.
In completion of a dissertation, the research that you carry out will require you to identify a research problem, devise a programme of research, conduct a review of academic literature, gather data using an appropriate research methodology, and adopt a critical approach to the analysis of that data. Ultimately, your research should result in a set of findings that successfully contributes to an existing body of knowledge relevant to your degree title.
Alternatively, in completion of a consultancy-based project you will produce a written report on behalf of an organisation in response to a practical issue that has been identified. This will involve identifying a particular problem area/area of interest in conjunction with the organisation, gathering insights from relevant stakeholders, exploring the problem from a practical point of view, and reporting on your recommendations and/ or the implementation of alternate project solutions.
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| Module Delivery Method |
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| Face-To-Face | Blended | Fully Online | HybridC | HybridO | Work-based Learning |
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Face-To-Face
Term used to describe the traditional classroom environment where the students and the lecturer meet synchronously in the same room for the whole provision.
Blended
A mode of delivery of a module or a programme that involves online and face-to-face delivery of learning, teaching and assessment activities, student support and feedback. A programme may be considered “blended” if it includes a combination of face-to-face, online and blended modules. If an online programme has any compulsory face-to-face and campus elements it must be described as blended with clearly articulated delivery information to manage student expectations
Fully Online
Instruction that is solely delivered by web-based or internet-based technologies. This term is used to describe the previously used terms distance learning and e learning.
HybridC
Online with mandatory face-to-face learning on Campus
HybridO
Online with optional face-to-face learning on Campus
Work-based Learning
Learning activities where the main location for the learning experience is in the workplace.
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| Term(s) for Module Delivery |
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(Provided viable student numbers permit).
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| Term 1 | | Term 2 | | Term 3 | |
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| Learning Outcomes: (maximum of 5 statements) |
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On successful completion of this module the student will be able to:
L1.
Devise a systematic programme of research appropriate to your degree title which draws upon a particular area of research and/ or organisational issue
L2.
Identify a suitable aim and objectives before critically reviewing secondary academic literature and/or market research/organisational data pertaining to this area
L3.
Gather primary data using appropriate research methods and/or make use of an applicable practical framework in the process of data collection
L4.
Adopt a critical approach to analysing and reporting data in order to communicate and present your findings in a coherent manner. |
| Employability Skills and Personal Development Planning (PDP) Skills |
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| SCQF Headings |
During completion of this module, there will be an opportunity to achieve
core skills in:
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| Knowledge and Understanding (K and U) |
SCQF Level 10.
Developing specialist knowledge and understanding of a selected area of research
Developing a critical understanding of the principal theories and concepts relevant to the selected discipline
Demonstrating knowledge and understanding of the relationship between theory and practice relevant to the chosen discipline
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| Practice: Applied Knowledge and Understanding |
SCQF Level 10.
Applying research skills
Planning, conducting, and writing up a significant research project
Retrieving, interpreting and critically analysing secondary information from a variety of sources
Applying a range of appropriate research tools and techniques to the inquiry
Critically evaluating research findings
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| Generic Cognitive skills |
SCQF Level 10.
Researching, analysing, and problem-solving in relation to the chosen research project
Evaluating and synthesising data relevant to the research project
Demonstrating some originality and creativity in dealing with professional issues
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| Communication, ICT and Numeracy Skills |
SCQF Level 10.
Developing writing skills and ICT and numeracy skills dependent on the topic being researched
Communicating effectively through an extended piece of writing
Presenting and conveying, formally and informally, information regarding the selected area of research
Making effective use of the UWS online library database to gather secondary data
Using software applications (where appropriate) to conduct data collection and analysis and to present documents in an appropriate manner and format
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| Autonomy, Accountability and Working with others |
SCQF Level 10.
Working independently on an extended project
Exercising autonomy and initiative
Building an effective and supportive relationship with the dissertation/project supervisor
Managing complex ethical and professional issues in accordance with current professional and/or ethical codes or practices
Recognising the limits of these codes and seeking guidance where appropriate
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| Pre-requisites: |
Before undertaking this module the student should have
undertaken the following:
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Module Code:
| Module Title:
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| Other: | |
| Co-requisites | Module Code:
| Module Title:
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* Indicates that module descriptor is not published.
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| Learning and Teaching |
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Tutorial workshops are included as part of the learning experience for this module, but the emphasis is on students’ self-directed learning/independent working (in conjunction with the assigned academic supervisor) to satisfy the module’s Learning Outcomes. These workshops will provide guidance on the dissertation process and structure and guidance on how to deliver practical aspects/outcomes of a consultancy -based project. Importantly, students are expected to demonstrate the capacity for independent problem solving. As the Honours Project is an independent project, the student is responsible for planning, directing and executing their own work in discussion with their supervisor. Tutorial workshops will be scheduled at appropriate points in the academic calendar in alignment with the progression of the Honours Project.
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Learning Activities
During completion of this module, the learning activities undertaken to
achieve the module learning outcomes are stated below:
| Student Learning Hours
(Normally totalling 200 hours):
(Note: Learning hours include both contact hours and hours spent on other learning activities) |
| Lecture/Core Content Delivery | 10 |
| Independent Study | 390 |
| 400
Hours Total
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**Indicative Resources: (eg. Core text, journals, internet
access)
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The following materials form essential underpinning for the module content
and ultimately for the learning outcomes:
Wilson, J. (2014) Essentials of Business Research, A guide to doing your research project, 2nd Edition, Sage Publications Ltd. London
Saunders, M.N.K, Lewis, P. and Thornill, A. (2019) Research Methods for Business Students (8th edn), Harlow, Pearson Education Ltd
Details of further resources, including textbooks, journals and online resources will be identified at the
beginning of each delivery in the module handbook and made available via Aula
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(**N.B. Although reading lists should include current publications,
students are advised (particularly for material marked with an asterisk*) to
wait until the start of session for confirmation of the most up-to-date
material)
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| Engagement Requirements |
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In line with the Academic Engagement Procedure, Students are defined as academically engaged if they are regularly engaged with timetabled teaching sessions, course-related learning resources including those in the Library and on the relevant learning platform, and complete assessments and submit these on time. Please refer to the Academic Engagement Procedure at the following link: Academic engagement procedure
Where a module has Professional, Statutory or Regulatory Body requirements these will be listed here:
For the purpose of this module, students will be asked to submit progress report forms and engage with regular supervision.
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Supplemental Information
| Programme Board | Marketing, Innovation, Tourism & Events |
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| Assessment Results (Pass/Fail) |
No
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| Subject Panel | MITE |
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| Moderator | TBC |
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| External Examiner | TBC |
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| Accreditation Details | |
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| Version Number | 1 |
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| Assessment: (also refer to Assessment Outcomes Grids below) |
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| Honours Project (dissertation or consultancy-based written report) 100% |
(N.B. (i) Assessment Outcomes Grids for the module
(one for each component) can be found below which clearly demonstrate how the learning outcomes of the module
will be assessed.
(ii) An indicative schedule listing approximate times
within the academic calendar when assessment is likely to feature will be
provided within the Student Handbook.)
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Assessment Outcome Grids (Footnote A.)
Footnotes
A. Referred to within Assessment Section above
B. Identified in the Learning Outcome Section above
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Note(s):
- More than one assessment method can be used to assess individual learning outcomes.
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Schools are responsible for determining student contact hours. Please refer to University Policy on contact hours (extract contained within section 10 of the Module Descriptor guidance note).
This will normally be variable across Schools, dependent on Programmes &/or Professional requirements.
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| Equality and Diversity |
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UWS Equality and Diversity Policy |
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(N.B. Every effort
will be made by the University to accommodate any equality and diversity issues
brought to the attention of the School)
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